Make your customers the hero to win brand loyalty

Brand management

“What makes Superman a hero is not that he has power, but that he has the wisdom and the maturity to use the power wisely.”

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Aussie Big Guns have their say on 2015

2015

The Financial Review recently conducted a survey on what our top CEOs around the country predicted for 2015. Reporting on industries across banking, resources, media, property, insurance, infrastructure and retail sectors, they were able to shed some light on the most pressing questions including policy, free trade, women in management and federal/state relations. Interestingly, AMP

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The power of a good survey

Blog

“Often surveys produce lots of data and data should not be an end unto itself. Endless cross tabulations can distract from the core question that needs to be answered

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Travelling Tendencies #101

Blog

Have you ever been on a holiday without travel insurance? It

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Which would you choose: Higher pay vs employee benefits?

Blog

Trying to secure a new role in the current job market can be all in all confusing. When you apply for a job (and you are offered it!), how do you decide on whether or not it is right for you? Is it dollar signs you see swirling around? Or is it super or benefits that entices you, because let

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Employee engagement, does it matter?

News & Articles

Employee engagement affects your bottom line. Disengaged employees can have negative effects on your workplace. It is no secret that happy and inspired employees means an increase in overall productivity. Through a well tailored employee benefit program, you can start to engage with your employees by highlighting to them that they are valuable to your company and motivate them to...

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10-15% discount on accommodation all year round

News & Articles

Our people can access discounts on travel every day of the year, so there

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3 reasons your benefit program is struggling

News & Articles

Designing and running a benefit program to successfully attract and retain people can be a confusing and complicated affair. Are you finding that you aren

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Does your employee benefits program fall short?

News & Articles

Employee benefits programs are usually implemented with good intentions, but they can ultimately fall short of the desired impact if they are not aligned with corporate objectives. When a program is correctly implemented and carried out, benefits are the best way to engage employees with the mission, vision, and values of an organisation. Giving appropriate benefits your staff value will...

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Improve your life and health in 2014

News & Articles

Use your member benefits to get on top of your health this autumn Got a long list of health and fitness goals? While it is tempting to slow down during the colder season, autumn is a great time to start getting on top of your health. Don

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$214,622 saved on new vehicle purchases

News & Articles

Our car buying service continues to go from strength to strength, with members saving an average of $4,126 off the cost of a new car last quarter. As Australia’s largest car buying service with a network of over 1200 accredited dealers, our partner Private Fleet can access volume fleet discounts that help our members make big savings on new car...

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Tips for Attracting Top Performers

News & Articles

To attract high calibre employees, it is essential to understand the attributes that motivate and inspire them to invest their talent in a company. By proactively promoting your company

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How to get loyalty through word of mouth marketing

News & Articles

Take advantage of the power of word of mouth marketing and let your people do the work in promoting your program.           Coming up with fresh and creative ways to promote your benefits program is definitely not easy. A crucial component of your marketing strategy is the power of word of mouth and social communities. Word...

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Our members saved over $28,000 on movie tickets

News & Articles

With many cinemas now charging $19 or more for an adult ticket, our benefits offer a genuine saving for your people with prices starting from just $10.50. Last year, we helped our members save over $28,000 on movie ticket purchases! We offer a variety of peak and off-peak movie tickets for all major cinemas including Hoyts, Village, Event, Greater Union...

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How to stay connected to your members once they join

News & Articles

How to stay connected to your members once they join Membership marketing is more than just getting people to join your organisation. You need to make sure they stay with you year in year out. 1.

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How bosses shape brains – are you adding value or underminng your workplace?

Business

This week the good folk at BRW published an insightful and thought provoking article on how bosses shape their employees brains and attitudes. Essentially, bosses set the tone in the workplace and through their interactions with various employees send social cues such as good and bad behaviour. Writer Fiona Smith notes

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